We’re an Australian lifestyle movement - built on sun-soaked summer days, cheeky nostalgia, and the belief that what you wear should tell a story.

Our journey starts where every great Aussie summer does: on the coast. The sun’s already belting down as you and your mates rock up, boardies on, thongs kicking up sand, and that unmistakable mix of zinc, sunscreen and salt thick in the air. You paddle out into the glittering ocean, chasing waves under that relentless Aussie sun.

By arvo, you’re sprawled on your towel while a Paddle Pop melts faster than you can scoff it, kookaburras laugh in the gum trees, and magpies circle the barbie. The day drifts by in that effortless, timeless way only an Australian summer can - beach cricket, surf checks, dolphins cruising past, and skies that light up in pink and orange as the sun disappears.

This feeling - pure, sun-drenched, carefree - is the heartbeat of Lies Collective.

We craft original Australian hats that don’t just shield you from the sun - they carry that summer energy with you wherever you go. Our hats are made for road trips up the coast, beach days with the crew, backyard BBQs, festivals, long weekends, and all the in-between moments that turn into stories.

From retro corduroy lids to nostalgic Aussie food icons that spark instant smiles, every design is made to stand out. Worn by tens of thousands across the country, Lies hats are a badge of originality - a nod to good times, real mateship, and living life your way.